Astek

Marketing Collateral, Mural Designs, Social Media, Email Newsletters

I designed this wallpaper (Gesture 4) as part of Astek's Resonance collection.

The Task

Work within established Astek brand guidelines to create a cohesive brand experience for clients across all touchpoints: social media content, website design, printed marketing collateral, and email newsletters. Additionally, create artwork for in-house collections by working within prompt set by creative directors.

The Solution

Careful application of the brand's logo, colors, typography, and imagery style across multiple mediums, both print and digital. Keeping the bold, clean vibe coherent throughout was key to the brand's consistency.

I designed this mural (Gesture 10) as part of Astek's Resonance collection.

I designed this mural (Vista 12) as part of Astek's Atmos collection.

Internal flyer advertising Astek's Sustainability committee to employees.

Internal flyer advertising Astek's Earth Day street cleanup event to employees.

Internal flyer advertising Astek's Veterans Day fundraiser to employees.

Sign for the kitchen compost bin detailing what can and can't go in the bin.

Astek holiday cards for senior leadership and sales reps to send to clients. The "Happy Holidays from Astek" text on the front and logo and company information on the back of the card were printed with silver foil.

These postcards were part of a marketing package sent to all new leads generated at the main trade shows Astek attended in 2024.

At BDNY 2023, Astek's printed wallcoverings could be found at a variety of other booths across the show. These postcards were placed at each corresponding booth to advertise Astek's presence and direct attendees to the Astek booth.

See my work on the Astek Instagram Account– everything from May 2024 onward.